They allow small and medium businesses to create a fully customized branded store on Facebook. Less than a month ago, Shopify released the news with a Facebook partnership and introducing Facebook Shops. As evidenced by the stats provided in the Pinterest research, 600 million monthly search queries are visual ones. Selling on Pinterest is an excellent way for brands to visually demonstrate the aesthetics of their products through pics.

48% of US social media users admit that they are prone to rely on Pinterest in assisting their buying experience. It has become a powerful search engine for shoppers around the world, who have a strong intention to choose and buy products.

Pinterest is not a place for just enjoying beautiful visuals anymore. From the look of things, it isn’t going to slow down and will soon break the new records in the rest of the countries. Reason #1: Growth prospects of the platform.According to the latest eMarketer research, Pinterest surpassed Snapchat and became the third most popular social media channel after Instagram and Facebook in the USA in 2019. In most other countries, such as Germany, Netherlands, UK, France, Switzerland, Spain, Italy, Australia, it will go live in the nearest future. PARC Boutique products within one Shopify pinĬurrently, the above listed special features are available for US and Canadian companies.

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